
 
 



|

Eastside Development
AIA Pittsburgh - Regional and Urban Design 2008 Honor Award
Master Planning and Architectural Design
Urban retail development project. Phase II of the development includes
the architectural design for four (4) buildings totaling
86,600 square feet, with 360 structured parking spaces.
This project responds to the developer's challenge to create
a vibrant urban shopping experience on the periphery of two
neighborhoods. Aspects of the design solution build upon
the unique conditions of the site and its relationship to the
surrounding neighborhoods. The developer, The Mosites
Company, set out to leverage the success of the first phase
of new retail, Whole Foods Grocer, by adding buildings and
sufficient parking to attract national retailers to a new urban
shopping center. Several of these "big box" retailers were
unwilling to give up the suburban shopping center mentality
of internalized buildings and acres of asphalt parking. In
response the project creates a hybrid solution intended
to accommodate the standard "box" while minimizing the
impact of parking, addressing the pedestrian streetscape and
extending the vitality of the adjacent shopping districts.
The site is located adjacent to a
railroad right of way and bus corridor
that physically separates East Liberty
and Shadyside. The project will
help to stitch together these two
neighborhoods by connecting over the
railroad tracks and extending the well
established neighborhood shopping
along Ellsworth Avenue directly to the
Eastside development. The solution
takes advantage of the 15' change
in elevation at Highland Avenue to
create an upper level "ground plane"
experience that accommodates
second level retail oriented toward
Shadyside and directly connected to
Ellsworth Avenue with a pedestrian
bridge. At the same time, the lower
level orients in the opposite direction
addressing Centre Avenue and East
Liberty. External public circulation
opportunities connect the two.
|